As more Filipinos settle overseas, one natural tendency is that they’ll miss homegrown life — friends, family and food. Speaking of food, Pinoys would love to receive pasalubongs as friends or co-workers fly home even on rare occasions. But to save them time and effort, big name companies establish themselves where there are generally big groups of Filipino communities abroad.
Jollibee is one example.
The quintessential Filipino fastfood has been putting up shop in foreign countries for decades. One of its latest presence would soon be in New York’s Manhattan burough, which is reportedly set to open in the fall, according to Newmark Grubb Knight Frank Retail.
Jollibee will be slinging burgers, fried chicken, spaghetti and rice meals in more than 1,900 square feet on the first floor at 609 Eighth Avenue, according to the group.
The chain has more than 890 restaurants worldwide. In New York, another Jollibee outlet can be found in Woodside, Queens.
Menu items include the Fiesta Noodles with garlic sauce and pork cracklings, and the Amazing Aloha burger with bacon and pineapple. For dessert, New Yorkers will be able to enjoy the Ube Pearl Cooler drink with boba, or treat themselves to a halo-halo, which is their take on the popular Filipino dessert typically made with shaved ice and evaporated milk and then topped with ingredients like flan or ice cream.
As Jollibee opens its doors to more locations worldwide, it helps everyone partake of Filipino food culture.